Thursday, 28 August 2014

Youtube Just Bought A New Video Making App

By Kamil Samara


Google purchased YouTube in 2006 for $1.65 billion and has since been working on expanding the features of the popular video platform. The latest acquisition of YouTube is a video-making app called Directr.



Directr is a small Boston start-up. The company used to charge small businesses between $250 and $500 a year to create short video ads. The ads were typically shown on YouTube as featured content. Directr is now a part of the YouTube advertisement team and the service is available for free to small businesses in need of video content. The Directr app can be downloaded for free and can be used to create and upload videos. The goal of the app is to help small business owners take control of their video marketing campaign by providing them with a simple and efficient tool to create videos and upload them on YouTube.

The start up also offered additional services to business owners who needed help with creating quality video content. These services will remain available for free. This is a great way to get started with video marketing if you own a small business. Directr allows you to film, edit and upload a video from your phone. The app is simple, allows you to create quality content and yields amazing results since video ads are far more efficient than any other form of advertising.

YouTube purchasing Directr should make it easier for small business owners to have their video content featured before YouTube videos. YouTube is the most popular video platform and could help you reach out to any target audience. Since Google purchased YouTube, users are encouraged to create a Google account to browse through videos, comment and subscribe to YouTube channels, which makes targeting viewers even easier.

Having your video ads featured on YouTube is an investment but you will get excellent results if you properly define your audience. YouTube has many tools available to help advertisers target potential customers. You should look into investing in a YouTube ad campaign to get started with video marketing. YouTube purchasing Directr means that the popular video platform is developing an interest in helping small business owners advertise on YouTube. You should try the Directr app and look into getting some ads featured on YouTube.

YouTube is the premier video format on the internet and is always in the top two or three venues that people go to to find what the want to see in the video scheme of things. This is a great way for anybody to create videos from a personal standpoint or from a business standpoint as well.




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