Saturday 27 July 2013

Perfecting Your Auto News Website's Popularity In 21St Century

By Bernie Marcos


It is not by luck that people end up with successful car review and news websites, successful websites come from people that invest in their understanding to verify they have a successful site. If you want a great car information site, that gets traffic and generates success than you should consider these tips.

Try to avoid using Flash on your car review and news website. Flash does more harm than good as it slows your webpages down. Most visitors will not be patient enough to wait for the page to load. Additionally, Apple products such as iPads and iPhones don't support flash, so you will love a huge market.

Take advantage of the ever growing popularity of "image search". Meta tags are a sure way for search crawlers to pick up on keywords for searches, so by adding meta tags to your images can increase your chances to bring in more traffic. If you're having trouble doing them yourself, there are even some content management systems that will automate the process for you.

Keep in mind that users want to find the information that they are looking for quickly and easily. Any car review and news website that makes this hard to find or requires a lot of digging can be a huge nuisance so don't let your website be one of them. Add a search engine feature so that it'll be quick and easy for the users. Especially for car information sites that have a lot of content, this can be especially beneficial.

Features should be kept to a minimum when a car review and news website promotes a business. You do not want the potential client to have to choose from a dozen different tabs. "Price," "Services," "Contact' and "Search" are the most useful and should be easily available. These are where people are likely to go first. Your website should be welcoming and professional and not overcrowded.

A professional car review and news website needs a great host in order to get the best service and the highest loading speeds. You get what you pay for! Using a free or even a cheap web host will cause you more trouble in the long run than the savings are worth. Without good hosting, your site will suffer from slow load times and intermittent downtime.

People you interact with on a regular basis will be a group that is going to be interested in stopping by your car review and news website. Spread the word about your new, operational site among co-workers. This will create enough curiosity they visit your website and if the content is work related they could visit it again.

A valuable tool to use regularly is Google Analytics so that you can keep track of the comings and goings of your users. You'll want to know which webpages and which ads are bringing in traffic so that you know where to improve and market your car review and news website. It can also help you when you are negotiating with advertisers and use your numbers as leverage to entice them into adding and paying for an ad,




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