Tuesday, 29 October 2013

Online Marketing May Assist Upcoming WWE Stars

By Robbie Sutter


World Wrestling Entertainment goes far deeper than what you see on television. In fact, some of the best work can come about outside of TV if you are able to look hard enough; this is where NXT comes into play. The developmental area of the company has been nothing short of a star-maker, many of its prospects making their way to WWE after a stretch of time. For those who are still developing themselves before appearing on television, I cannot recommend the use of online marketing enough.

It's unfortunate that NXT is not on television because I feel as though there are many stars ready to land on television. There are those will agree as well and I cannot help but feel like Sami Zayn is the prime example. Even though he has been working hard to get better on NXT, he actually has years of experience under his belt because of the independent circuit outside of WWE. Throw in the idea of social media being an effective tool and his visibility has limitless potential.

Female talent more than deserves to be talked about, Paige and Emma being the two from NXT I'd like to talk about. To me, they are able to produce very different characters, with Paige being the brawling champion with a mean streak and Emma being the silly dancer who is very skilled in the ring. On the surface, they are worlds apart and yet they are able to stand strong in terms of popularity. There should be variety in wrestling characters and this is evidence as to why.

In order for these men and women to become even more recognized on the Internet, online marketing efforts should be put into place. Facebook and Twitter both stand as some of the viable platforms in order to facilitate the growth of fan bases. The ability to stay in touch will only help to produce one strong result after another. When it comes to any line of work, communication is needed and it is clear that firms the likes of fishbat would be able to attest to this.

NXT is an example of WWE programming done right, though on a consistent basis. Not only do the talent have more than enough time to put on quality matches but you have to take into account that they are still learning. There's a certain appeal that comes with looking into the future, in a way, of WWE in general. The company may have quite a few shows under its belt and while I like a good number of them, NXT is my standout and I'd watch it any day.




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