Friday 30 August 2013

Follow These Tips To Manage A Popular News Website Successfully

By Jill Tsai


Have you ever done a search for a certain product, an interesting latest news information site link pops up, but when you go to the link you can't find the product? Don't let others have this type of experience when doing a search that leads to your website. The easier you make things for the customer, the better. These tips will help you out.

Depending on your products or services, bold layouts and designs can be beneficial. Things like using bold typeface, an overstated footer or incorporating graphical elements throughout your site can help it to stand out from the crowd without being too flashy or distracting from your content.

It is advisable that you join a banner exchange program. The banner exchange program can also lead extra people to your site. Connect your sites with other sites in your niche by participating in a WebRing. This will help you spread your brand all over the place.

Try to make connections with editors of print publications in your local area. Any connection in the publishing industry helps, whether old media or new. Make yourself available to folks for favors and assistance and eventually, they'll be available to you. Every business involves give and take, and business on the web is no different.

Put yourself in your mobile users' shoes, and remember what it's like to try and navigate a site on a 4 x 3 inch screen. It's very easy to click on the wrong links when the page is loaded with them, so keep your page simple in design and well spaced. The more white area around a link there is, the easier it will be for your users mobile users to navigate.

Do your homework and visit other sites that are in the same niche as yours to do comparisons. Look at them honestly and weight your site against theirs. Check out what they may be doing a better job at than your site and where your site excels over theirs. Keep your strengths strong while building on your weaknesses.

Offer some informational booklet to your visitors in return for their contact details or for their participation in a survey. You will find that the cost of the free information is more than compensated by the information you gather from them.

You obviously want to set your site apart from the pack so you're easier to remember, but don't go overboard with it. Ridiculous additions can be distracting and have the exact opposite effect you want to achieve. Surf around on other sites, and take note of some of the features you like and don't like, and use that information to inspire your own design. Maybe there is a feature custom to a particular site you just love-see if you can work out a deal to purchase the idea to utilize yourself.




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