Anyone that is experienced in Long Island SEO will tell you that writing plays a pivotal role in how websites rank. Without content, it's unlikely that businesses will see the visibility they're looking for on Google, Bing and a host of other search engines. Are you a business owner that has invested in written content, but isn't seeing the returns that they expected? Here are a few questions worth asking, as you may find the answers useful.
"What are some suitable topics for written content?" The answer to this question depends on the industry that you're focused on. For example, if you're working in real estate, why not focus on housing and rates in different areas? Discuss the areas that are most affordable to live, whether you're single, married, or what have you. These are just a few examples, but what you should take away is that written content can be as diverse, from a topic standpoint, as you'd like.
"How many words should be included in SEO content?" Word count is another trait that's difficult to gauge, according to names like fishbat.com, mainly because everyone has different ways that they create content and express viewpoints. However, search engines place more emphasis on valuable content, which typically goes to 500 words and above. It's unlikely that you will be able to touch on your points in fewer words, but don't feel like you must pad out your content, either. Word length isn't the only SEO factor to consider.
"What should I know about including links?" First, understand that less is more. One of the big mistakes that a business owner can make is including too many links that direct back to their website. Not only does this come across as spammy to the average user, but it can harm search engine rankings. Second, include links that are relevant to your brand and the subject matter of your content. This will help your work come across as professional.
"How often should I publish content?" If you're looking to get the most out of your written SEO content, try to publish one or two pieces each week. For those that feel like they won't be able to make this commitment, feel free to outsource this task. You may want to focus on other aspects of your business, meaning that you won't have the time to commit to writing. It's vital that there are no pauses in content dissemination, as these are detrimental to SEO.
"What are some suitable topics for written content?" The answer to this question depends on the industry that you're focused on. For example, if you're working in real estate, why not focus on housing and rates in different areas? Discuss the areas that are most affordable to live, whether you're single, married, or what have you. These are just a few examples, but what you should take away is that written content can be as diverse, from a topic standpoint, as you'd like.
"How many words should be included in SEO content?" Word count is another trait that's difficult to gauge, according to names like fishbat.com, mainly because everyone has different ways that they create content and express viewpoints. However, search engines place more emphasis on valuable content, which typically goes to 500 words and above. It's unlikely that you will be able to touch on your points in fewer words, but don't feel like you must pad out your content, either. Word length isn't the only SEO factor to consider.
"What should I know about including links?" First, understand that less is more. One of the big mistakes that a business owner can make is including too many links that direct back to their website. Not only does this come across as spammy to the average user, but it can harm search engine rankings. Second, include links that are relevant to your brand and the subject matter of your content. This will help your work come across as professional.
"How often should I publish content?" If you're looking to get the most out of your written SEO content, try to publish one or two pieces each week. For those that feel like they won't be able to make this commitment, feel free to outsource this task. You may want to focus on other aspects of your business, meaning that you won't have the time to commit to writing. It's vital that there are no pauses in content dissemination, as these are detrimental to SEO.
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To learn more regarding SEO, and how it can help your business, please visit fishbat.. This article, The Long Island SEO Questions To Ask About Writing Content has free reprint rights.
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