Saturday, 21 January 2017

Web Design Companies: The Animation Pros & Cons To Know

By Arthur Williams


If you've been on the Internet for any length of time, you know that GIFs are commonplace. Whether you realize it or not, animation has become part and parcel of the online world as we know it today. Web design companies recognize this and, more importantly, are able to incorporate animation into the websites they develop. When it comes to the pros and cons of animation, however, here are some of the biggest worth recognizing.

PRO - Animation grabs the attention of others. Compared to static images that can be found on virtually any website, GIFs are definitely better at grabbing the attention of others. The reason for this is that they move, meaning that they generate more interest by nature. Users want to know how these GIFs end, hoping for a funny or otherwise satisfying result. This is just one of the many pros that companies like Lounge Lizard can recognize.

CON - The file sizes of animated images are bigger. What this means is that if GIFs are either too large or numerous, there's a good chance that the site they're on will load or run slower. To say that this hinders the user experience would be an understatement, which is why the top web design companies should be consulted. They will be able to scale back on this type of content if need be. In this day and age, immediacy in relation to website functionality is essential.

PRO - Animation can be quite varied. This is especially true when looking at the GIFs discussed earlier. They can depict everything from technology in action to big moments in sports, meaning that they aren't limited to different avenues of entertainment. As a matter of fact, if you have the tools, you can make a GIF out of virtually video clip imaginable. Simply put, there are few limits placed on animation in the digital age.

CON - If you're not careful, your animation will become pixelated. GIFs are engaging, as stated earlier, but only when they're made properly. If you don't know what you're doing, your images will come out pixelated in motion. This comes across as amateurish, even if you've been involved in web design for years. You have to create GIFs with a sense of care. Without it, your images won't be as engaging as they have the potential to be.




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