Tuesday, 6 December 2016

Long Island SEO: How Do Snapchat And Instagram Stories Differ?

By Paula Hess


If you want to discuss the social media platforms that are used the most, room for conversation should be made for both Snapchat and Instagram. This is especially true when you consider that both platforms make use out of Stories. It's easy to compare Snapchat and Instagram Stories, however, which is what I'd like to get into today. Here are just a few talking points that Long Island SEO experts will be able to draw attention to.

Reputable authorities such as www.fishbat.com will tell you that Instagram and Snapchat Stories are varied in different ways. This is true when it comes to the content they post, seeing as how Snapchat photos and videos aren't meant to last forever. Instagram Stories, on the other hand, can be preserved for the future. Whereas Snapchat Stories live in the moment, it would seem like, Instagram's are more akin to history.

What about customization, which is another area where Instagram and Snapchat Stories differ? It's important to note that while Snapchat has different filters and drawing abilities, Instagram seems to offer even more. As a matter of fact, with its various tools in place, Instagram Stories can be as customizable as users would like. For those who would like to get the most out of their Stories, both platforms should be further assessed.

Snapchat and Instagram Stories differ when it comes to the audiences being targeted, too. For example, Snapchat Stories are designed to reach those you have added to the app as your friends. Instagram Stories are broader in terms of who they reach, which means that you can appeal to comparatively more people. In any event, it's important to implement both tools so that you get the most bang for your proverbial buck.

Snapchat and Instagram Stories are engaging, to say the least, provided they're made well. Their goals seem to be the same, for the most part, but their differences should be noted as well. It's the differences in question that should compel you to use both in order to reach out to people. The more that you know about Stories across these platforms, the better you'll be able to use them for your digital marketing endeavors.




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