Wednesday, 23 April 2014

Internet Marketing Companies May Help Crowdfunded Games

By Robbie Sutter


Recently, an influx of new video games has been brought about on Kickstarter and these ideas have more than been able to earn the attention of many. "Mighty No. 9" is probably the best recent example that I can give you and I think that it goes to show just how much influence general public can have. How exactly have these games been able to gain such followings? In addition, can Internet marketing companies come into effect in order to help these games reach even greater levels of attention?

"Mighty No. 9," in my mind, did very strongly mainly because of how it was able to capture the spirit of a franchise that has been long ignored. Take into account that this project has the original creator of the "Mega Man" series in Keiji Inafune on board. Those who played games in that particular series can probably see a strong influence in this new franchise. I have to believe that the word "re-imagining" fits very well when it comes to this Kickstarter-facilitated project filled with the utmost potential.

What has been a criticism of Capcom's, at least when looking at Mega Man, has been in its reluctance to listen to the fans. People who adore the series have been clamoring for a brand new game and have only received re-releases, at the most. When you do not listen to the people are ultimately responsible for the success of various projects, you won't be able to attain success. The importance of one's user base is vital in the eyes of those working at Internet marketing companies.

If you want to make the most out of your Kickstarter project, advertising efforts should be seen at a high level. Demos can be brought into effect, especially if you want potential fans to be able to gain an idea of what your final project can prove itself to be. If it's a matter of advertising your project to a tremendous number of people, I feel as though Internet marketing companies should be brought to the forefront. All you have to do is look at authorities such as fishbat to see the potential they can have for awareness of your project.

I feel as though the majority of Kickstarter projects have been on rather unsteady ground for one reason or another. Amongst them, though, are a couple of gems that are able to attain tremendous amounts of money since there is a lot of trust built into them. Maybe there is a reputable name to take into account, Inafune being the example spoken about earlier. The gaming masses understand what kind of impact their influence has and it will be the type that is felt in the long term.




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